Where The Most SEO Experts Are

December 1, 2008

A quick follow-up to to my note about the increasing demand for search engine optimization specialists: Tim Dineen, Online Marketing Manager at job search engine Indeed, found out that California is the no. 1 state for SEO jobs. Meaning: On the US west coast, you’ll find the highest density of job offers for Search Marketing [...]

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10 Valuable Things I Learned About SEO In The Last 30 Days

December 1, 2008

The advance of technology is based on making it fit in so that you don’t really even notice it, so it’s part of everyday life. (Bill Gates) Although the cofounder of Microsoft referred to computer technology in this quote, I’m sure it can be applied to search engine optimization as well. SEO has become part [...]

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Surviving The Economic Downturn With SEO

December 1, 2008

“There’s no two ways about it – SEO is hot again”, writes Rand Fishkin, CEO of the Seattle based SEO company SEOmoz, in his latest blog post. He observes that not only his firm has received a higher than normal volume of requests for consulting, but also various job sections for SEO professionals are thriving. The employment [...]

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Happy Thanksgiving!

November 27, 2008

Let us remember that, as much has been given us, much will be expected from us, and that true homage comes from the heart as well as from the lips, and shows itself in deeds. (Theodore Rosevelt) Happy Thanksgiving, everybody! I wish you a relaxing day, a wonderful gathering with family and friends – and [...]

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8 Great Online Tests To Challenge Your SEO Knowledge

November 26, 2008

I think most people in the industry agree that search engine optimization is both art and science. Although the SEO professionals have to adapt their techniques constantly due to the algorithm updates and changes of the big search engines, the many of the ‘core wisdoms’ in SEO remained the same over the last couple of [...]

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7 Tips How to Manage your Web Presence

November 21, 2008

Having a presence on the World Wide Web is a must for everybody nowadays – whether you’re a job seeker, a small business owner or a boss of a large corporation. Not only is it crucial for networking, but also important in order to ‘control the message’ related to your name or business. Especially if [...]

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Good SEO advice

November 19, 2008

Duane Forrester, who runs the in-house SEO program for the MSN properties in Canada, the US and The Americas gave some great SEO advice in a post on Search Engine Land: Rankings are NOT metrics SEO should be baked in, not spread on top SEO is a game of inches, not miles—there’s no ONE thing [...]

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A primer for Google Analytics

November 1, 2008

Google Analytics is currently my favorite web analysis tool. If you not familiar with it yet, I recommend to check it out. In order to learn more about it, you can go to YouTube and watch a couple of the video tutorials. To start, Google has a great introduction for getting familiar with the interface [...]

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First Pages of Search Engine Results Matter Most

November 1, 2008

A new whitepaper by search marketing firm iProspect shows that 62% of search users click on links found on the first page of search results. Overall, 90% of search users will click on links found in the first three pages of search results. The findings show the increased importance of first page placement, along with the [...]

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My 5 Most Important Takeaways From The Blog World Expo

September 27, 2008

After attending the Blog World Expo last weekend, I have to say that I feel enriched in many ways: I made new connections with interesting fellow bloggers of all sorts, learned a whole lot about blogging, microblogging, online journalism and social media at all these sessions and workshops – and I got new energy and [...]

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